Sustainable Fashion with Stella McCartney
Stella McCartney was one of the first designers in the fashion business to embrace a sustainable attitude in her business model – from the production to the final collections.
A member of Sustainable Apparel Coalition, the brand thrives on exceptional environmental standards using numerous eco-friendly materials including recycled polyester, organic cotton, and regenerated cashmere, by having waste-reduction strategies and finally, carefully calculating and controlling direct and indirect greenhouse gas emissions.
It is currently working towards an approved science-based target to reduce greenhouse gas emissions, and has marked 2020 as the deadline for the elimination of hazardous chemicals in their production line entirely.
The designer does every bit to celebrate the confluence of sustainability and couture.